Kostya Sokolov is a Design Lead and Art Director driven by innovation and a passion for crafting exceptional interfaces, websites, and apps for diverse brands.
Kostya Sokolov has spent 15 years delivering user-centric solutions, and scaling design systems in fast-paced, high-growth environments. His expertise spans e-commerce, entertainment, education, and health, where he has built and refined products that make a real impact.
He has collaborated with some of the world’s most recognized brands—SONY, Mitsubishi Electric, WWF, the Bolshoi Theatre, Rolex, Mercury, Lotte Hotels, HILTI, Hermès, and more—pushing boundaries and creating standout experiences. His approach is sharp, strategic, and always focused on delivering exceptional design that drives results.
Awards and Recognition
Golden Site Award × 11
Awwward × 1
Runet Award × 1
Runet Rating Award × 4
Behance Gallery × 3
Tagline Awards × 6
Professional speaker
Stachka × 3; Hey, Designer × 3; Kazan Kampus; VII Russian Digital Week; CHEBiT; RIF.
Latest Experience
SEAMM
Design Lead • March 2022 — Present
ITECH
Senior UX/UI Designer, Art Director • Dec 2012 — March 2022
Selected Works
Mitsubishi Electric, Stefano Ricci, WWF, Savvin Residence, KinoTricolor, Makfa, Domarket, and other exciting brands.
Design Lead at Seamm
March 2022 — Present
Seamm is a Phygital marketplace where every fashion piece has 3D twin. Kostya played a key role in launching and developing all company products, contributing both as an individual contributor and a collaborative team player while managing internal and external resources.
Seamm Apps
Researched and implemented 10+ new features, including Digital Product Passports, 3D twins, AR Try-on, 3D customization, transfer to digital worlds (metaverses and video games).
Built a new multi-platform design system (components, variables, tokens) from the ground up, designing iOS/Android app mockups, including a white-label solution.
Seamm.io
Launched the seamm.io e-commerce marketplace together with an external design team (up to 1.3K MAU).
business.seamm.io & smartdpp.io
Launched and developed business.seamm.io on Webflow, boosting brand acquisition by up to 260%.
Launched and developed smartdpp.io on Webflow.
Smart Digital Product Passports
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SaaS Interfaces
Launched a SaaS solution to manage the Seamm and White Label back offices.
Art Director at ITECH
Dec 2012 — March 2022
Implemented design processes and collaborated with marketing, development, and BizDev departments. Led company’s design vision and strategy. Crafted appealing and award-winning design layouts. Managed, trained, and developed a design team from 2 to 9 people. Organized and represented the company at various design platforms (conferences, meetups).
Selected Works

Let’s Collaborate
Do you have a project? Kostya would be happy to discuss the opportunity.




